【判断题】【消耗次数：1】
所谓目标市场，是指企业为实现企业的营销战略目标而要进入的市场，也就是企业提供的产品和服务的销售市场，是企业所确定的具有某些特点需要的顾客。该说法：（ ）
①
正确
②
错误
参考答案：
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相关题目
【单选题】
市场营销组合是指企业的管理部门根据目标市场的需要全面考虑到企业的任务、目标、资源及外部环境，对企业可控因素加以最佳组合和应用，以满足目标市场的需要，实现企业的任务和目标。该说法：（ ）
①
正确
②
错误
随机题目
【单选题】
In his novel Robinson Crusoe, Defoe eulogizes the hero of the _____________.
①
aristocratic class
②
enterprising landlords
③
rising bourgeoisie
④
hard-working people
【单选题】
_____ is the father of English poetry.
①
Edmund Spenser
②
William Shakespeare
③
Francis Bacon
④
Geoffrey Chaucer
【单选题】
The History of Tom Jones, a Foundling written by Henry Fielding is a/an __________
①
Essay
②
Novel
③
Prose
④
Poem
【单选题】
The essence of Renaissance, the most significant intellectual movement, was_____.
①
Geographical exploration
②
Religious reformation
③
Publishing and translation
④
Humanism
【单选题】
In which of the following works can you find the proper names Lilliput, Brobdingnag, Houyhnhnm and Yahoo”?
①
The Pilgrim’s Progress
②
The FarrieQueene
③
Gulliver’s Travels
④
The School of Scandal
【单选题】
The epic Paradise Lost is based on the stories from _______.
①
The New Testament
②
The Old Testament
③
The Ancient Greek Myths
④
The Ancient Roman Myths
【单选题】
Shakespeare’s greatest tragedies are the following works except ____.
①
Hamlet
②
King Lear
③
Romeo and Juliet
④
Othello
【单选题】
Which of the following is NOT true about The Canterbury Tales?
①
It is written in the form of a dream.
②
Chaucer chose a pilgrimage as the framework for the stories.
③
It is written for the greater part in heroic couplet.
④
“The General Prologue” introduces the pilgrims, the time and occasion of the pilgrimage.
【单选题】
Beowulf, the oldest great long poem ever written in English, is composed in a form of____.
①
epics
②
lyrics
③
folk songs
④
sagas
【单选题】
What meaning is referred to if we say the meaning of “dog” is friendship and loyalty?
①
denotative meaning
②
connotative meaning
③
literal meaning
④
labeled meaning.